• Employee Spotlight: Chelsey Brick

    Employee Spotlight: Chelsey Brick

    We're excited to welcome Chelsey Brick to the Inspira team as our Talent Acquisition Associate! Her personal motto? "Each morning, we are born again. What we do today is what matters most." To get to know Chelsey better, read along in this edition of the Employee Spotlight!

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  • How Direct-to-Consumer Brands Fuel Growth Through Experiential Marketing

    How Direct-to-Consumer Brands Fuel Growth Through Experiential Marketing

    Recently, Blue Apron announced a series of pop-up events that will be happening nationwide. These include a retail location in New York with cooking classes and panels, mobile activations in Los Angeles, San Francisco, and Seattle, and culinary-inspired movie nights in Minneapolis, Dallas, and Austin.

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  • Employee Spotlight: Dan Sullivan

    Employee Spotlight: Dan Sullivan

    A native of Long Island, NY and resident of Wilton, CT, Dan Sullivan joins Inspira as our Chief Engagement Officer. With a mantra of "I never lose. I either win or I learn," he's sure to be a major asset to the team. To get to know Dan more, read along in this edition of the Employee Spotlight!

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  • How Brands Can Profit From Consumer Experiences

    How Brands Can Profit From Consumer Experiences

    It’s 3:00 PM and you’re on your third cup of coffee. For some reason, no matter how hard you try, you can’t escape the exhaustion. Worse still, you can’t leave for the day because you have to finalize your presentation for the board meeting tomorrow. Wouldn’t a nap be ideal right about now?

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  • Employee Spotlight: Jade Axman

    Employee Spotlight: Jade Axman

    Hailing from New Haven, Connecticut, Jade Axman is our team’s Social Media & PR Coordinator. To get to know her more, read along in this edition of the Employee Spotlight!

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  • Three Beverage Styles That Are Booming This Summer

    Three Beverage Styles That Are Booming This Summer

    If you’ve stepped inside the local beverage store recently, you’ve undoubtedly noticed the countless options available to you when it comes to beer. And, if you weren’t following the beverage business closely, you’d probably conclude that it means the craft beer boom is alive and well.

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  • ​Three Ways That Brands Can Use Instagram’s New IGTV Function

    ​Three Ways That Brands Can Use Instagram’s New IGTV Function

    The recent launch of IGTV, Instagram’s latest venture, has made a splash in the marketing world thus far. As opposed to Instagram stories (15 seconds) and traditional feed posts (60 seconds) that have strict time constraints, IGTV presents an opportunity for brands and influencers seeking to share long-form video content.

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  • Inspira Wins Bronze for Best Campaign Targeting Millennials at PRO Awards

    Inspira Wins Bronze for Best Campaign Targeting Millennials at PRO Awards

    On June 19th, Chief Marketer celebrated the best experiential marketing campaigns of the year at the 28th annual PRO Awards Gala. We are excited to announce that Inspira won a Bronze PRO Award for Best Campaign Targeting Millennials for our work with Hefty.

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  • Ask Inspira: What Was Your Favorite Marketing Campaign from the Last Year?

    Ask Inspira: What Was Your Favorite Marketing Campaign from the Last Year?

    Now that the Cannes Lions Festival is in the rearview mirror, we at Inspira have been looking back on some of the industry's finest work from the past year. From hit commercials and PR stunts to festival activations and pop-up shops, there's been lots of work for marketers to be proud of.

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  • Why IHOP's Change to IHOb is Both Brilliant and Tragic

    Why IHOP's Change to IHOb is Both Brilliant and Tragic

    On June 4th, IHOP tweeted out to the world that the restaurant’s name would be changing to IHOb, with an announcement of what the ‘B’ represented to come on June 11th.

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