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Life is Good Founders Anchor a New Mobile Tour Strategy

  • By Gina Cook
  • September 2, 2016

Retail brand Life is Good, whose goal is to spread positivity through its happy face logo and charitable missions, is known for its proprietary events like the Life is Good Festival held in its home state of Massachusetts. But this past fall, the brand shifted gears, going back to its roots by taking its message on the road. Read More

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4 Ways to Use Technology to Create Amazing Brand Events

  • By Gina Cook
  • August 11, 2016

At the recent TED2015 conference, Delta Air Lines gave consumers an experience far more valuable than in-flight snacks or first-class seating. The airline created an exhibit called “Stillness in Motion,” inspired by Pico Iyer’s book “The Art of Stillness,” that was designed to teach serenity. Read More

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Milo’s Kitchen Receives Honors in International Experiential Marketing Competition

  • By Gina Cook
  • May 9, 2016

The winners of the Field Marketing and Brand Experience Awards were recently announced, recognizing the top international experiential campaigns of the past year. Inspira Marketing is honored to have been selected as a Bronze recipient in the New Creative Sampling category. Congratulations to our client and partners who helped make the Treat Truck Tour a reality! Read More

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Avoid a Culture Clash: 3 Ways to Find the Best Agency for Your Brand

  • By Gina Cook
  • May 9, 2016

Is it time to say “I do” to your new marketing partner? Read More

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