Adweek: Jeff Snyder on Encouraging Event Attendance Going Forward

For agencies and event organizers, there’s a lot of work to be done to assuage consumers’ concerns when it comes to returning to live events. In fact, a study from Performance Research found that 60% of consumers have long-term fears about attending large events.

To hear from our Founder and CEO, Jeff Snyder, as well as other industry professionals, on how they plan to address consumer concerns going forward, read along on Adweek!