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About

Our people. Our passion.

Inspira started with a simple mission: forge indelible connections between brands and consumers. To do that, we needed the right team. Not just expert strategists, creatives, and brand activators – but ones who shared our passion for connecting with people in new and exciting ways.

Because that’s what we’re all about: building meaningful relationships with the world around us. It starts within our walls. Proudly independent, we believe in fostering a culture that embraces ingenuity, explores ideas fearlessly, and challenges everyone to think a bit differently. It’s the sort of inventive can-do spirit that fuels us every day.

We’re all united by a commitment to a greater cause, too. Because the great work we do is inspired by our larger purpose: finding a cure for pediatric cancer. And that’s the most meaningful mission of all.

Meet The Team

Jeff Snyder
Chief Inspiration Officer

Alias

Jhook or Big Love

mantra

“Dream as if you will live forever. Live as if you will die today.” – James Dean

My inspiration

My daughter Kennedy. Battling a spinal cord tumor at such a young age and overcoming the challenges that she is faced with, handling it with grace, optimism, hope and enthusiasm has taught me a life lesson I will never forget. Inspira was named after her.

If you know me…

I have an itsy, bitsy bacon obsession.

Kim Lawton
SVP, Client Services

Alias

KimmyP

mantra

Why not?

My inspiration

My father. He always believed in my crazy dreams and showed me that anything was possible as long as you believed in yourself.

If you know me…

I have traveled to all of the 50 states in the USA. My travels taught me so many life lessons, opened my eyes to so much of the world and defined who I am today.

Clayton Samaroo
Chief Financial Officer

Alias

Clay

mantra

Someone is sitting in the shade today because someone planted a tree a long time ago.

My inspiration

I am inspired by young people who rise above dire circumstances to be successful and lead productive lives.

If you know me…

I can never have enough cake and
pudding desserts!

Dan Sullivan
Chief Engagement Officer

Alias

Danny Boy or Sully

mantra

I never lose. I either win or I learn!

My inspiration

My dad, Dan Sullivan Sr. He taught me about humility, strength, and the value of a work ethic. He was an engineer on Apollo 11 and sent men to the moon without computers. I learned from him that an idea without a plan is just a wish.

If you know me…

I’m obsessed with storytelling. It seems like I’ve got a story for everything. Sometimes, they’re even true!

Steve Winkel
VP, People and Culture

Alias

Winkel

mantra

“Life begins at the end of your comfort zone.” – Neale Donald Walsch

My inspiration

Making my family proud and helping others become better versions of themselves.

If you know me…

The perfect day starts with CrossFit, includes a meal with lamb, and ends with me in bed by 8:30pm.

Carter Thorson
VP, Client Service

Alias

Carter

mantra

Get up, keep going.

My inspiration

The calm at 5AM and the crowd at midnight.

If you know me…

I want a milkshake. And I want you to go get it for me. Please. Thank you. Coffee chocolate.

Brooke Stein
VP, Client Service

Alias

Brooklyn

mantra

Start somewhere.

My inspiration

Fleurs, sparkles, DIY, stars, donuts, ocean, nubby and ceilo (meow).

If you know me…

I’m easily distracted by shiny objects.

Effie Gavrielidis
Account Director

Alias

Champagne Effie

mantra

“Either run the day or the day runs you!”

My inspiration

My Big Fat Greek Family

If you know me…

You shouldn’t call or text me before 10AM on weekends.

Blake Bentzen
Director of Strategic Collaboration

Alias

Double-b

mantra

Listen, learn and always be yourself.

My inspiration

“Other things may change us, but we start and end with family” – Anthony Brandt

If you know me…

In the summer it’s spandex and the winter it’s Gortex

Ann D’Adamo
Director, Marketing and Communications

Alias

I don’t have one!

mantra

It’s PR, not the ER

My inspiration

My grandmother. She was a Holocaust survivor and the most badass woman I’ve ever known.

If you know me…

I’m always planning my next travel adventure.

Ralph Failla
Account Director

Alias

Wreck It

mantra

Life does not have to be perfect to be wonderful.

My inspiration

My boys – small, medium and large.

If you know me…

Scotch should be served with one cube and the smokier the better.

Maureen Jones
Account Director

Alias

Mo-Mo Jo-Jo, Mojo, or just Mo

mantra

“Do or do not. There is no try.” —Yoda

My inspiration

My grandmother. She has taught me to be kind, to stay hopeful, and to enjoy a stiff cocktail.

If you know me…

My daily goal is to make it to the dinner table to spend that important and not-so-quiet time with my husband and kids. They are my heart and joy.

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Closest to The Consumer

The Process

Understanding the consumer is the best way to build a relationship. As your strategic business partner, we make it our mission to do just that. We go beyond data and spend time in their skin – targeting mindsets, not just demographics.

This integrated approach inspires ideas that don’t just solve business challenges, they connect with the audience in creative and meaningful ways. That’s working smarter. It’s also how we deliver a more profound return on your investment.

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about-bolt

Services

  • Brand Education & Training
  • Campaign Strategy
  • Consumer Events
  • Creative Ideation & Design
  • Experiential Marketing
  • Event Production
  • Field Sales
  • Grassroots Sampling
  • Influencer & Brand Ambassador
  • Insight Driven Creative
  • Integrated Brand Strategy
  • Mobile Tours
  • Pop Ups
  • Promotions
  • PR Stunts & Events
  • Research, Analytics & Measurement
  • Retail Activation
  • Social & Digital Strategy
  • Sponsorship Management
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Inspira is honored to be recognized with the

Forbes 2019 Small Giants Award

Forbes 2019 25 Best Small Companies

Best Places To Work in CT 2019 Top 40

360 List 2018 Top Entrepreneurial Companies

Best Places to work in CT 2018 #8 Large Companies

Pro Awards 2018 Best Campaign Targeting Millennials (Bronze)

Pro Awards 2017 Best Use of Disruptive Marketing (Bronze)

Pro Awards 2017 Best New Product Launch (Bronze)

Promo Top 2017 Shop Top 100 Marketing Agencies

Worklife Awards 2017 Most Committed to the Social Good Finalist

IT List 2017 Top 100 Event Agencies

EX Awards 2017 Best Vehicle Design- Gold

Entrepreneur of the Year 2017 Entrepreneur of the Year (NY Region) Finalist

Best Places to Work in CT 2018 Top 40

Inc 500 List 2017 Top 5000 Fastest Growing Private US Companies

Pro Awards 2019 Best Sampling Campaign (Silver)