Blog

Inspira Makes Event Marketer’s “2022 It List”

By Bobby Johnson
September 26, 2022

Inspira Marketing lands on Event Marketer's "2022 It List" of significant event agencies. Read More

Ring Up Online Grocery Sales Through Experiential Strategies

By Bobby Johnson
September 16, 2022

Online grocery sales exceeded the $34 billion mark in 2021. While the $34 billion accounts for only 9.5% of the total grocery market, that market share is expected to double by 2026. After all, the web-based grocery market is growing at a rate nearly ten times that of the overall grocery industry. And, that disparity should only continue to grow as stores add same-day pickup for online orders and online merchants ramp up same-day delivery. Read More

How to Make Your Brand Activation More Sustainable

By Bobby Johnson
September 14, 2022

A handful of choices can transform a brand activation into a sustainable event, and we can show you how to do it. Read More

Is Your Brand Playing it Too Safe on Social Issues?

By Bobby Johnson
September 9, 2022

According to consumers, "no comment" is no longer an option for brands. In the recent Forbes article "Playing it Safe on Social Issues? Here's Why Neutral is Not the Way to Go," Inspira Marketing CEO Jeff Snyder shares his thoughts on why riding the fence on important issues can do more harm than good. Read More