Blog

Back-to-School Shopping in 2021

By Rob Patterson
July 28, 2021

At this time last year, families with children across the United States were preparing for a school year unlike any other. With classes being conducted remotely, getting technology and work station setups in place was the top priority. This year, it appears that a return to in-person schooling is in order. As families ready themselves for a return to school that more resembles years past, what will their shopping lists look like? Read More

Employee Spotlight: Chloë Deveney

By Rob Patterson
July 27, 2021

Chloë Deveney recently joined the Inspira team as Client Engagement Coordinator. Get to know the latest addition to the team in this edition of the Employee Spotlight! Read More

Infographic: Checking in with Gen Z

By Rob Patterson
July 19, 2021

Born from 1997-2012, the oldest of Gen Zs are entering adulthood. With this generation accounting for almost a quarter of the United States population and an ever-increasing amount of spending power, brands need to pay attention. How have Gen Z attitudes and behaviors been shaped by the pandemic over the past year? Learn more in the infographic below. Read More

10 Things to Know About Travel Intentions in 2021

By Rob Patterson
July 14, 2021

With summer now in full swing, travel is on the agenda for consumers across the globe. In fact, research from YouGov indicates that 77% of global consumers are planning to travel in the next 12 months. While this is welcome news for the travel and hospitality industries after the losses suffered during the pandemic, the reality is that some consumers are much more eager to venture out—and apt to spend—than others. Read More