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Why Customized Experiences Are Gaining Momentum

  • By Madison Vettorino
  • February 21, 2022

Not only is there a movement towards more customized products for consumers, the case for customized experiences is gaining momentum. The last decade witnessed a rise in individualism, and with this, came the desire for people to stand out. Now, today’s consumers are looking for ways to do so—and customization fits that gap. That’s why they’re seeking out products and goods that allow them to showcase their unique personality, style, and beyond.  Read More

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Infographic: A Peek Under the Hood of the Auto Industry

  • By Madison Vettorino
  • February 16, 2022

After two years of a pandemic slump, the auto industry is poised for a comeback. Here, we look at predications for 2022, potential challenges, how consumers are shopping for new automobiles, and how to enhance the buying experience.  Read More

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The Importance of Sampling

  • By Madison Vettorino
  • February 9, 2022

You’re perusing the grocery store, and there’s a sample station set up inviting you to try a new multigrain biscuit from your favorite snack company. Are you going to meander over to try a sample? And if you enjoy the sample, are you going to purchase the product?  Read More

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Employee Spotlight: Jeff Provost

  • By Madison Vettorino
  • February 2, 2022

Jeff Provost recently  joined the Inspira team as Director of Marketing & Communications. Get to know the latest addition to the team in this edition of the Employee Spotlight! Read More

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